Transforming Emerging Businesses with Fortune 500 Best Practices

Expert consultancy services tailored for your business growth.

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GAP IDENTIFICATION

Finding gaps in a business that is stagnating or stopping profitability.

Addressing gaps with feasible solutions.

Planning and implementing the feasibility plan with media mix.

FEASABILITY STUDY

MEDIA IDENTIFICATION AND IMPLEMENTATION

About the Founder

Shoumitra Rai Choudhuri has over 25 years of experience in marketing, communication and advertising. He has worked with 3 of the world’s largest advertising and marketing networks, in India, Singapore, Malaysia, Jakarta and Jeddah.

He has led brand building work, heading large teams on iconic brands like Coke, Unilever, Pepsi, Nestlé, Ford, Samsung, Godrej, VIP, Philips, Idea cellular, Leela, among many others.

Mumbai born, he moved to Goa 11 years ago. He published two books in the initial years in Goa and then joined IFB Industries in Verna, Goa. And worked with them as an outsourced Marketing and Communication resource for 4 years.

His understanding of sourcing, supply chain, retail markets, online marketplaces, product design, traditional and digital media and creative strategies (also being an ad film maker with a degree from a renowned New York University)makes his approach to revenue growth…holistic…